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Client Spotlights

Toni & Guy

A beautiful partnership in haircare fulfilment

Fullers Fulfilment

Fullers Fulfilment takes immense pride in being a seasoned haircare fulfilment provider, and our client roster includes one of the most renowned names in global haircare, Toni & Guy.

A history rooted in innovation

In 1963, just a few years after Fullers Fulfilment's inception, Toni Mascolo and his brother Guy launched their inaugural salon in London. As the years progressed, they expanded their business horizons by establishing the Toni & Guy Hairdressing Academy during the 1980s and introducing the TIGI range of haircare products.

Today, the Toni & Guy brand flourishes globally, with 457 salons spanning 41 countries. Their ecommerce store not only offers Toni & Guy products but also showcases an array of other iconic haircare brands, such as Olaplex, GHD, Kérastase, L'Oréal Professionnel, and Moroccan Oil.

With pride, Fullers Fulfilment takes responsibility for storing, picking, packing, and dispatching orders for Toni & Guy, serving both their B2B and D2C business portfolios.

Ultra-hygienic and specialised warehousing

As fulfilment experts working with a range of health and beauty brands, Fullers understands the unique storage, pick and pack needs of haircare products. Our specialist warehouse facilities are designed to maintain precise temperature, light, and moisture levels needed to ensure product integrity.

Highly experienced teams are dedicated to swift and accurate picking, tailored packaging solutions, and timely dispatch, including next-day delivery.

Toni & Guy's choice to partner with a well-established fulfilment provider such as Fullers signifies their dedication to maintaining brand excellence in the haircare industry – a commitment shared by us.

Modern beauty salon interior. Different cosmetics on shelves.

A shared commitment to excellence

Evolving alongside this iconic haircare leader, we strive to enhance the customer experience with storage and fulfilment solutions that utilise the latest technology and have the extra finishing touch, such as personalisation and proactive parcel tracking. Together, we're raising the bar in haircare ecommerce and fulfilment.


Health & Beauty

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