Fatso is a brand that values taste and sustainability and doesn’t think the two should be mutually exclusive. Founded in 2022, Fatso is on a mission to make dark chocolate fun – offering consumers tasty options usually only seen with milk chocolate. Each chocolate bar is made from single-origin Fino de Aroma certified cacao sourced from a family-run business and co-operative in Columbia that is 100% ethically driven.

With a philosophy of ‘More Matters’ – more chunk, more flavour, more ethics, more love, more care – Fatso was looking for a new fulfilment partner to help them deliver an improved customer experience to both retail and consumers through quality B2B and DTC (direct to consumer) services.

Experience and expertise – a sweet deal

Fullers Fulfilment and our team of specialists – adept at supporting a host of brands in the food & drink industry – were up to the challenge.

With our own approach to sustainability and giving back to the environment, there was definite synergy between Fullers and Fatso from the start. And when it came down to creating a flexible fulfilment service to meet Fatso’s expectations and the fact one our longest standing clients is Mars Wrigley, the relationship was cemented.

Efficient batch tracking and expiry date management

As standard we ensure our food & drink clients are provided the right warehouse environment to protect the integrity of their products. In addition, we ensure that all products are immediately recorded in our warehouse management system (WMS) as soon as they enter the warehouse. This ensures we can track batch numbers and manage expiry dates – all of which provides us with vital information to make sure stock is rotated as needed and kept fresh for longer. All benefits that Fatso is now benefiting from.

In addition to selling individual chocolate bars, Fatso also offers bundles to its customers. With the help of our WMS we make this product line more cost effective for Fatso as our pick and pack teams can assemble the bundles as needed, ensuring stock is being optimally used by expiry date and eliminating waste.

Quality chocolate, quality delivery

After agreeing a start date, we began our onboarding process to get the Fatso stock into our warehouse in Slough. Using our vast experience in fulfilment and in the food & drinks sector, we made the process as painless as possible and got them up and running seamlessly – with the speed of our team reinforcing the Fatso ethos of ‘from farm to face’.