Lumene is a B Corporation Certified company that ‘owes its existence to nature’ and is focused on preserving the planet – with its products and packaging made with sustainability in mind. The products themselves contain 99% natural ingredients and 100% of the skincare and foundations are vegan. The brand has defined sustainability goals – increasing the share of circularity across its value chain to reduce impact. This includes aiming to use 80% recycled and biobased materials for 2025 in their packaging, with a goal of 100% by 2030. A legacy of care Lumene was born in 1970 – a brand inspired by Nordic nature. Over the next 50 years it evolved, establishing a solid reputation and loyal customer base in Scandinavia. Following its acquisition in 2021 by private equity firm Verdane, a growth partner for sustainability focused brands, Lumene grew further into new markets, including the UK. A key ingredient needed: a Fulfilment partner with shared values, a deep understanding of health and beauty fulfilment, and experience in working with brands expanding their footprint in the UK. Fullers Fulfilment met and exceeded these requirements – and were appointed to manage both B2B / retail orders and direct to consumer orders. Aligned values and approach to sustainability With experience of working with other B Corporation Certified brands, at Fullers Fulfilment we also have our own commitment to the environment. This includes supporting UN Development Goal-aligned causes, EcoVadis rating, ISO 14001 certification and Soil Association certification for handling and storing organic goods. All of which mean our team of beauty fulfilment experts at Leamington Spa sustainably stores, picks and packs Lumene products for next day delivery via our network of eco-friendly couriers. Dedicated space, dedicated team In our warehouse we have a dedicated storage area for Lumene products, with special shelving to accommodate retail orders for the likes of Boots, John Lewis, Marks & Spencer and Sephora, as well as consumer orders. This shelving also ensures no mixing of SKUs and easy management of batch and expiry dates. At Fullers, Lumene has a dedicated team of pickers, packers, and customer service specialists, who handle the process from start to finish for both the retail and consumer side of fulfilment. Full circle services We work closely with the Lumene team to plan for and manage promotions and sales events, such as Christmas, Black Friday and other large-scale marketing events. In addition, we help with packaging and packing for promotions, such as seasonal products like advent calendars, and labelling testers and sending out samples. A beautiful partnership Over the last few years Lumene’s UK sales has increased significantly, and we remain a strategic partner to the beauty brand, ensuring the smoothness of the customer journey and supporting their growth plans.